Thriva: I Took My Own Blood Sample – What it’s like to use the Thriva kit

Founded in 2016, Thriva’s mission is to prevent health issues before they occur by sending customers an at-home blood sampling kit each quarter. Available in the United Kingdom, customers [...]


Health 2.0: How to Use Data Around You to Lead a Healthier Life

Health 2.0 once again exceeded my expectations with their 7th Annual Fall Conference, this year in Santa Clara. Needless to say, I have too much to share in just one post. Today I’ll focus on [...]

Innovation: V-Chip for Quick Blood Tests

As described in the December 18th publication of Nature, The V-Chip is a bar-chart chip that houses 50 wells, each loaded with antibodies that react to blood. Blood contains biomarkers, which are [...]


23andMe: New $50 Million Raise to Help Reach One Million Customers

Six months ago, I wrote about 23andMe and their price reduction to $299 per kit from the December 2007 $999 price tag. Today, the Company announced that it has raised $50 million in new funding [...]


23andMe & The Violinist’s Thumb: The Music of DNA

I started reading a book last week that just published this summer called The Violinist’s Thumb: And Other Lost Tales of Love, War, and Genius, as Written by Our Genetic Code. The author, Sam [...]


InsideTracker: All We Need is Your Blood

InsideTracker helps athletes optimize performance by testing their blood for biomarkers and then providing plans to help more fully engage those markers. Turns out you don’t need to be a super [...]


23andMe: Consumer Friendliness Takes out the Scariness

23andMe allows you to explore your own genome and compare it to those of friends and family (if they are willing to share). The company is consumer targeted, although had previously faced issues [...]